In the heart of London, a revolutionary mint pastry brand was born, one that blends health, bold flavor, and striking aesthetics.

Our challenge? To craft a communication and digital strategy that captured its attitude, uniqueness, and modern appeal.

From packaging to brand voice, we developed a free and relaxed identity that reflects the essence of the product, from the inside out. The result is a brand that is not only strong and surprising in taste but also visually unforgettable, standing out for its innovation and contemporary design.

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​Communication Strategy | Digital Branding | Packaging Design