

At Awesome Berlin, passion meets discovery. Berlin is a city of constant reinvention, culture, and creativity, a place where people from all backgrounds come together to shape its vibrant energy. This interactive platform was created to celebrate the city's diversity, making it easier for locals and visitors to explore everything it has to offer.



We developed the brand strategy and design for Awesome Berlin, ensuring its identity reflects the inclusivity, dynamism, and openness that define the city. More than just a guide, this platform is a hub for connection, showcasing hotspots, hidden gems, and cultural highlights across Berlin’s ever-changing landscape. From food and nightlife to art and urban adventures, Awesome Berlin embraces the people and places that make the city truly extraordinary.
Brand Strategy | Brand Design | Digital Experience | Inclusion & Diversity




Awesome Berlin | Celebrating Diversity in the City That Never Stops / Germany
Great partnerships begin with meaningful conversations. If you’re seeking greater clarity, alignment, and growth for your brand in an increasingly complex business landscape,
we have a lot to talk.
Claudio Ribeiro Krause (SG + Matri Brand Consultancy)
Eigelstein 103-113
50668 Köln
© 2025 Claudio Ribeiro Krause (SG+Matri Brand Consultancy)